The Tennis by Sam Team
Meet the team.
Our coaches and operations team
The people behind the sessions.
Our coaches

Samuel Ranger
Head Coach
Head Coach, leading the Tennis by Sam coaching team and programme.
- SN
Sam Nelmes
Head of Performance
Leads performance coaching within the Tennis by Sam team.

Adam Bloom
Head of Development & Welfare
Supports player development and looks after welfare across the team.
- CF
Charlie Ferris
Coach
Coaches players on court across the Tennis by Sam programmes.
- JC
John Cvitanovic
Coach
Coaches players on court across the Tennis by Sam programmes.
Our operations team
- JC
Jessica Condon
Head of Operations
Keeps sessions, schools and programmes running smoothly.

Robbie Brown
Operations Manager
Helps coordinate day-to-day operations behind each session.
Our mission
Tennis for all.
To make tennis fun, inclusive and accessible for all ages and abilities. No pressure, no fuss, just great coaching.
Our values
- Fun
- Inclusive
- Accessible for all ages and abilities
- Community
Why families choose Tennis by Sam
- Fun group sessions, holiday camps and 1-to-1 lessons
- Programmes at Croxley Tennis Club and in local schools
- A welcoming, no-pressure approach for every level
- A coaching team led by Head Coach Samuel Ranger
